Monday, February 24, 2014

You'd Think the Computing Industry Would Stop Stereotyping Women Already After 40 Long Years!

The ad on the left is an ad for Honeywell's 316 of 1969—their repurposed 16-bit “kitchen computer”, which was as difficult to program as any other mainframe with no keyboard, no teletype or video display, and no apps. Apparently [the ad is] specially designed to appeal to women... somehow!

On the right, is Microsoft’s stab at an ad for people who want to be social. Or, to be exact, for women who want to be much more social, yet still have the same vital need for making preparations in the kitchen.

The more things change, the more they stay the same.


—tonza

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